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Inclusiveness "Too Controversial"
http://www.ucc.org/news/u113004a.htm
CLEVELAND -- The CBS and NBC television networks are refusing to run a
30-second television ad from the United Church of Christ because its
all-inclusive welcome has been deemed "too controversial."
The ad, part of the denomination's new, broad identity campaign set to
begin airing nationwide on Dec. 1, states that -- like Jesus -- the
United Church of Christ seeks to welcome all people, regardless of
ability, age, race, economic circumstance or sexual orientation.
According to a written explanation from CBS, the United Church of
Christ is being denied network access because its ad implies
acceptance of gay and lesbian couples -- among other minority
constituencies -- and is, therefore, too "controversial."
This is the denomination in which I was raised and also that of the church where I work and that hosts Theatre@First.
EDIT: Here's some contact info, if people want to voice their opinions to the networks...
CBS Television Network 51 W. 52nd St. New York, NY 10019 Main Number:
212-975-4321
CBS News 555 W. 57th St. New York, NY 10019 Main Number (National):
212-975-4114
NBC only has email online:
advertiseonline@nbc.com
CLEVELAND -- The CBS and NBC television networks are refusing to run a
30-second television ad from the United Church of Christ because its
all-inclusive welcome has been deemed "too controversial."
The ad, part of the denomination's new, broad identity campaign set to
begin airing nationwide on Dec. 1, states that -- like Jesus -- the
United Church of Christ seeks to welcome all people, regardless of
ability, age, race, economic circumstance or sexual orientation.
According to a written explanation from CBS, the United Church of
Christ is being denied network access because its ad implies
acceptance of gay and lesbian couples -- among other minority
constituencies -- and is, therefore, too "controversial."
This is the denomination in which I was raised and also that of the church where I work and that hosts Theatre@First.
EDIT: Here's some contact info, if people want to voice their opinions to the networks...
CBS Television Network 51 W. 52nd St. New York, NY 10019 Main Number:
212-975-4321
CBS News 555 W. 57th St. New York, NY 10019 Main Number (National):
212-975-4114
NBC only has email online:
advertiseonline@nbc.com
no subject